The Job Is Easy, The People are Not! Get your EBOOK on Amazon Kindle today!
The Job Is Easy, The People are Not! Get your EBOOK on Amazon Kindle today!
AI, INNOVATION, ENTREPRENEURSHIP AND LEADERSHIP
LET’S WORK TOGETHER!
“Mind blowing. Great professor, very impressive session.” MIT EPGM Participant, 2025
“Loredana was so good on Zoom that I almost fell of my chair with insights and laughter!” MIT SLOAN participant, 2022
“Nothing about her is normal: her ideas, her approach, her words, her energy!”
“I am a better student, person, and learner because of you. Your compassion is inspiring, and I will miss all the laughs (and even the occasional tears!) you brought to the classroom.”
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Numerous studies demonstrate that working with people is the most stressful part of a job. In my book, I explore this topic and I propose 10 essential skills identified from my experience as an academic leader, skills that I coined as “smart”, (to replace the “soft”), such as validation, emotional maturity, followership, cognitive readiness, humility, productive inclusion and more.
If you are interested in learning more about my work and this book, make sure you contact me and I would love to have a conversation with you!
https://www.prof-loredana.com/the-job-is-easy
Thank you, Loredana
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An unconventional roadmap for start-up entrepreneurs and corporate innovators!
This book isn't just a guide—it's a metaphorical adventure capturing the essence of the entrepreneurial journey.
Join Tessa Silva and Ariel Mons as they navigate customer expectations, market forces, cultural clashes, and logistical detours. Their story, filled with real-world challenges, comes to life in a unique comic book format, blending our experiences and research.
From hundreds of interviews and site visits globally to courses at top institutions, together with Prof. Charles Fine, we've crafted the NSS (Nail it, Scale it, Sail it) framework that captures the complex journey that successful companies went on from a start-up to scale-up to a sail-up to inspire and educate both aspiring entrepreneurs and seasoned innovators.
Embrace innovation, adaptation, and growth with valuable lessons and inspiration. Enjoy the adventure!
READ MORE AT: https://innotreks.com
COMING SOON 2025: The Job is Easy the People are not - Portuguese and Romanian editions!
These new books will not be a translation of the current book but brand new books adapted and written with Romanian and Brazilian experts to match the needs of a local market. Stay Tuned!
Read about the smart - not soft - skills in the MIT SLOAN - IDEAS MADE TO MATTER!
The Nail-it, Scale-it, Sail-it: The Innovator's Odyssey Video Series
SPECIAL TEASER:
🚀 Ready to conquer the entrepreneurial journey?
Startups are born in the jungle, scale up the mountain, and navigate the open seas. In this multi-part video series, we break down the Nail It, Scale It, Sail It framework—helping you master the chaotic startup phase, scale with precision, and sail towards long-term success.
Watch the Ep1 Special Teaser - Nail it: Introduction to the Jungle. The startup journey isn’t glamorous—it’s gritty, unpredictable, and unforgiving. If you want to make it through, you need a map, a machete, and the right mindset.
🔔 Subscribe & hit the bell icon so you never miss an episode!
The distinguished woman entrepreneur lifetime achievement award!
I am extraordinarily grateful for this honor presented to me at the World Women Economic and Business Summit in Kuala Lumpur, in July 2022. I humbly accept the award and share it with my team who is 100% the reason I have any kind of success in my life! Thank you!
2200 people at TedEx Cluj Napoca - What if?
The largest TEDx in SE Europe took place in Cluj Napoca on June 29, 2019 at Sala Polivalenta, on the theme “What if?” I spoke on “What if you’d know what the journey of becoming an entrepreneur looks like?’
I have to admit that facing an audience of over 2200 people is not something that I know how to prepare for, but one thing I really tried to achieve was to acknowledge every section in this room, even though I was hard to see all the way in the back.
The amazing thing about this convention center and this people was that even at this size we the speakers could feel the love from the audience. Thank you Cluj Napoca, I had a blast!
TedX Cluj Napoca “What if”